Customer data for B2B SaaS · done for you
Every morning, know which customers need you, and why.
I connect your CRM, billing, support and product data into one customer record, inside your own stack. Every morning your team gets a short list: renewals at risk, accounts that need attention, customers ready to grow, with the evidence behind every line.
No platform to buy. No full-time admin to hire.
Two weeks · Fixed price from €1,500 · Read-only access to start · You own what I build
Tuesday 08:30 · 4 customers need you today
From: ProductSupportCRM
From: CRMConversations
From: CRMBilling
From: RulesMarketing
Your customer data is everywhere. Your team pieces it together.
Fragmented systems.
The renewal date is in the CRM, the overdue invoice in billing, the angry ticket in support, the drop in usage in your product.
Context rebuilt by hand.
Five tabs before every call, a spreadsheet before every renewal meeting.
Health scores nobody can explain.
Red or green, and nobody can say why.
One customer record, connected across your tools.
Every system knows a piece of your customer, under a different name, ID or spelling. I link those pieces into one record, with matching rules your team can check. Unknown stays unknown; it never shows up as green.
Pick a question to see which data it needs.
One record. Everything your team needs to act on it.
- 01
The daily list.
Who needs attention today, ranked, with the reason and the evidence.
- 02
- 03
- 04
Automation by tier.
Rules you approve decide what happens. Every action starts as a draft.
- 05
AI you can check.
Summaries that point to their sources.
Clean data first. AI second. Automation last.
Sample work: a stack before and after.
Seventeen records from three tools, as they look today. Switch to the connected view, then see the list it produces.
What connecting these records reveals
Records → Accounts
17 → 8
Duplicates merged
9
Monthly revenue gap found
€450
Accounts at risk (renewal ≤ 90d)
2
| Source | Name as recorded | MRR | Key field |
|---|---|---|---|
| HubSpot | Northwind Analytics | €2,400 | Renewal — |
| Stripe | NORTHWIND ANALYTICS B.V. | €1,950 | Discount 20% |
| Zendesk | northwind.io | — | 7 tickets |
| HubSpot | Kestrel Logistics | €1,200 | — |
| Stripe | Kestrel Logistics Ltd | — | Payment failed |
| HubSpot | Brightfold | €900 | — |
| Stripe | Brightfold BV | — | Usage 138% |
| Zendesk | brightfold.com | — | 0 tickets |
| HubSpot | Atlas & Rowe | €3,000 | — |
| HubSpot | Atlas and Rowe | — | — |
| Stripe | ATLAS & ROWE BV | €3,000 | — |
| HubSpot | Juniper Health Tech | €1,600 | — |
| Stripe | Juniper Health | €1,600 | — |
| HubSpot | Mosaic Retail | €750 | — |
| Zendesk | mosaicretail.eu | — | 2 tickets |
| HubSpot | Fjord Studio | €800 | — |
| Stripe | Lumen Payroll B.V. | €2,000 | — |
Renewal —
Discount 20%
7 tickets
—
Payment failed
—
Usage 138%
0 tickets
—
—
—
—
—
—
2 tickets
—
—
Want this on your own data? That's what the diagnostic does.
Book a diagnosticHow I work. Your tools stay.
Software is easier to build than ever, and harder to connect. That's the part I do.
- 1
Diagnose · 2 weeks
Read-only access. I map your systems and answer one real question with your numbers.
- 2
Build the foundation
One record per customer, linked across your tools, with rules you can check.
- 3
Switch on the list
The daily list and the pre-call briefs, where your team already works.
- 4
Automate by tier
Drafts first. More autonomy once it has earned it.
Built on open, standard tools, so your team can run it after I leave.
HubSpot
Zendesk
Freshdesk
n8n
Claude
Engagements. Price before code.
I agree a written scope and a fixed price before every stage. Stop after any stage.
Founding client pilot
€490
3 of 3 spots open
The full diagnostic at a founding price, for three companies that agree to a published case study (anonymised if you prefer).
- One question, answered on your real data
- Report, roadmap and prototype
- Same scope as the diagnostic
Revenue Data Diagnostic
from €1,500
two weeks
Two weeks. One real question answered with your numbers, plus a written plan.
- One of the three questions, answered with your numbers
- Map of your tools, data quality score, the gaps that cost money
- Written report + prioritised roadmap + working prototype
- 100% credited towards implementation if you continue within 60 days
Customer Data Foundation
from €5,000
two to four weeks · fixed price
One customer record across your tools, plus the daily list live.
- Clean customer records across every connected tool
- Definitions agreed in writing
- One or two live workflows (e.g. pre-call brief, renewal risk)
- Every output cites its source
Ongoing
from €1,000 / month
cancel monthly
Monitoring, new rules, new automations as they earn it.
- Monitoring and fixes when a tool or API changes
- New workflows as questions come up
- Monthly review and autonomy promotions
- Direct line to the person who built it
All prices exclude VAT. Final price depends on the number of tools and the state of the data — you'll have it in writing before anything starts.
Price before code.
You see the scope and the price before I start.
You own the result.
Everything runs in your stack, documented.
No lock-in.
Month to month after the build.
Straight answers.
If I'm not the right fit, I'll say so on the call.
Built by someone who's sat in the seat.
I'm Tim. I've worked on the commercial side of B2B tech, in business development, account management and customer success, and kept running into the same problem: the information you need is there, but spread across systems that don't share the same context. Seamline is my attempt to fix that properly: understand the business question first, fix the data foundation underneath it, and then use AI and automation where they actually make sense.
— Tim, founder
Questions founders ask me.
Tell me which question costs you the most.
A 30-minute call. I'll tell you what's realistic in two weeks, and if I'm not the right fit, I'll say so.
Book a diagnostic